Business Studies (AS)·The nature & purpose of business activity · NSSCAS 1.1

Objectives, the business plan & why businesses fail

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Different organisations exist for different reasons. In this lesson you will explain the objectives of private sector, public sector and non-profit organisations, assess how much impact a business plan really has, and analyse what a business needs to succeed and why so many fail in their first years. These are core AS skills — assess and analyse — that the exam rewards far more than a plain list.

What you'll learn in this lesson

By the end you should be able to (NSSCAS Business Studies (AS) 1.1):

  • explain the purpose of business activity in terms of the objectives of non-profit making organisations, private sector businesses and public sector businesses
  • assess the impact of a business plan on the business operations and the management of the business
  • analyse what a business needs to succeed and why many businesses fail during an early stage
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Miss Maria and Mike talk through the whole topic — with the figure and working drawn live.

Objectives, the business plan & why businesses fail · NSSCAS Business Studies (AS) · namstudy